A brand guide that is easy to use

A PDF manual tends to get forgotten in a folder. As a website it becomes a link: easy to look up, simple to update, with real examples and files to download, so whoever posts, designs or hires can use the brand the same way.

  • Guide as a website
  • Usage rules
  • Voice
  • Files
  • Updates

Work that shows it

What you get

  • A brand guide published as a website, on its own link
  • Logo, colour, type and photo rules, each with right and wrong examples
  • Voice and copy examples for the places the brand actually writes
  • Every file to download, in the right format for each use
  • A simple way to update it when the brand changes
  1. 01Conversation
  2. 02Strategy
  3. 03Design
  4. 04Handover
How I work →

Questions

Can you make a guide for a brand you did not design?
Yes. I start from what exists, fill in the gaps and organise it into a guide.
Can I still have a PDF?
If you need one, we can agree on a PDF version. The website is the one that stays current.
Do you work with clients outside Florianópolis?
Yes. I live in Florianópolis and work with clients from all over Brazil and from other countries. Conversations happen online, so distance is not a problem.

Got a project like this?

Everything starts with a conversation, to understand what you really need. From there we decide the next step together.

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